Intellectual Property

Create your IP Strategy

Q: What is an IP strategy and why do I need one?

An IP strategy defines which intellectual property your business relies on, how to protect it, and how to use it competitively. Without one, founders routinely discover that valuable assets — software, data, brand names, trade secrets — are unprotected or owned by the wrong party.

Q: What types of intellectual property are covered?

We cover the full spectrum: copyrighted works (software, content, designs), proprietary data, patentable inventions, trademarks and brand assets, and superior know-how and trade secrets. We help you identify which categories matter most for your business.

Q: What is the difference between the Essentials and Advanced packages?

The Essentials Package (from CHF 900) is designed for startups and SMEs with a handful of IP assets. The Advanced Package (from CHF 3'000) is a deeper engagement for companies in IP-heavy industries with substantial trademark portfolios, significant R&D, or complex trade-secret dependencies. The Advanced Package adds a full IP Policy and a review of your employment and freelance contracts.

Q: In which language is the service delivered?

Both packages are delivered in English or German, whichever you prefer.

Q: Who will work on my IP strategy?

Our IP specialists — Thomas Kuster, Nicoletta Iurilli and the broader Tech, Contracts & IP team — lead every engagement. You work with experienced lawyers, not junior staff, and receive output reviewed by a senior practitioner.

Q: Can you also register trademarks or draft IP contracts?

Yes. The IP strategy engagement frequently leads to follow-on work such as national or international trademark registration, IP assignment agreements, and the review or drafting of employment contracts with IP clauses. We can handle all of it in one team.

We help you identify your key intellectual property and develop a tailored strategy to ensure protection.

✓ Switzerland's largest law firm focused on tech companies

✓ Identify your key intellectual property — copyrights, data, patents, trademarks, know-how

✓ Tailored IP strategy for your specific business

✓ Transparent flat-fee packages from CHF 900

✓ Delivered in English or German

✓ Trusted by 1000+ clients

Book a free call Discover pricing

Trusted by 1'500+ tech companies & investors

"Your IP is your competitive moat — let us help you map it, protect it and use it strategically. Book a call with me and my team."

Thomas Kuster · Partner @ LEXR · Book your free call →

How we solve your challenges

From identifying your IP assets to a fully tailored strategy and internal policy — the complete engagement, in one team.

We work with you to identify all the IP assets your business depends on — copyrighted works, proprietary data, patentable inventions, trademarks and trade secrets — so nothing valuable is left unprotected.

Based on our assessment, we develop a bespoke IP strategy that fits your industry, stage and goals. We translate legal complexity into clear, actionable guidelines your team can follow.

Perfect for startups and SMEs with a few IP assets. Includes a 30-minute kick-off call, an IP Guide, an assessment with your key staff, a 1–2-hour workshop, and IP Strategy Guidelines for internal use.

For companies in IP-heavy industries with substantial trademark portfolios, trade secrets or significant R&D. Includes a 1-hour kick-off workshop, a full assessment, a 2–3-hour workshop, an IP Strategy Paper, a tailored IP Policy, review of employment and freelance contracts for IP clauses, and a 1-hour closing workshop.

The LEXR approach

How we deliver IP Strategy, AI-amplified

Step 01

Matter in

Brief us in plain language — we scope it and route it to the right specialist.

Intake < 4h

Step 02 AI · Privileged

AI does the heavy lifting

Our own AI stack drafts, reviews and cross-checks — inside privilege.

60% fewer draft cycles

Step 03

Senior lawyer signs off

The specialist who built the strategy reviews and signs every output.

Thomas Kuster

Peter Singh

Audrey Canova

Step 04

Output delivered

On scope, on the quoted price — delivered into your workflow.

Scope and price are fixed in writing before we start — AI absorbs the lift, not your budget.

Our expert IP Strategy services

From the initial IP audit to guidelines, policies and contract reviews — everything your business needs to protect its most valuable assets.

IP identification & assessmentIP strategy workshopIP Strategy Guidelines (internal)IP Policy draftingTrademark portfolio reviewTrade secret & know-how protectionEmployment & freelance contract IP reviewPatent-adjacent strategy advice

Find your perfect flat fee plan

Essentials Package

Perfect for startups and SMEs with a few IP assets. 30-min kick-off call, IP Guide, staff assessment, 1–2 hour workshop, and IP Strategy Guidelines.

Book your free call →

Advanced Package

For IP-heavy companies. Full assessment, 2–3 hour workshop, IP Strategy Paper, IP Policy, employment & freelance contract review, and a closing workshop.

Book your free call →

Why LEXR

Tech-sector IP expertise

Our IP lawyers specialise in the legal challenges of tech, SaaS, AI and deep-tech companies. We understand copyrights, data assets, trademarks and trade secrets in the context of modern digital businesses.

Transparent, flat-fee packages

Know the price before we start. Our Essentials and Advanced packages are fixed-fee so you can plan your budget with confidence — no surprise hourly bills.

Actionable, business-ready output

We deliver practical IP Strategy Guidelines and Policies your team can actually use — not theoretical legal opinions. Clear, concise and tailored to your company.